General
Top 20 Makeup and Cosmetics Brands Worldwide
Jul 02, 2025
1. L'Oréal Paris (France)
A global beauty giant, L'Oréal Paris is synonymous with accessible luxury. From foundation and lipstick to skincare and haircare, it offers high-quality products backed by science and global campaigns.
🔹 Founded: 1909
🔹 Popular Products: Infallible Foundation, Revitalift Cream
2. Estée Lauder (USA)
A premium brand known for elegance, Estée Lauder delivers luxurious makeup and skincare. It’s also the parent company of many iconic beauty labels.
🔹 Founded: 1946
🔹 Popular Products: Double Wear Foundation, Advanced Night Repair
3. MAC Cosmetics (Canada)
MAC (Makeup Art Cosmetics) blends professional-grade formulas with vibrant creativity, catering to all skin tones and genders.
🔹 Founded: 1984
🔹 Popular Products: Studio Fix Fluid, Ruby Woo Lipstick
4. Maybelline New York (USA)
A drugstore favorite, Maybelline brings innovation to the masses, offering affordable yet trendy cosmetics for all ages.
🔹 Founded: 1915
🔹 Popular Products: Fit Me Foundation, Lash Sensational Mascara
5. Chanel Beauty (France)
Elegant and timeless, Chanel Beauty combines fashion-forward style with luxurious skincare and cosmetics.
🔹 Founded: 1910
🔹 Popular Products: Les Beiges Foundation, Rouge Coco Lipstick
6. Dior Beauty (France)
Dior’s cosmetics line mirrors its couture roots: luxurious, bold, and refined. It’s known for rich pigments and premium skincare.
🔹 Founded: 1947
🔹 Popular Products: Dior Forever Foundation, Lip Glow Balm
7. NARS Cosmetics (USA)
Known for its modern, edgy style, NARS fuses high fashion with artistic expression. The brand is iconic for its cheeky product names.
🔹 Founded: 1994
🔹 Popular Products: Orgasm Blush, Radiant Creamy Concealer
8. Clinique (USA)
A dermatologist-developed brand under Estée Lauder, Clinique emphasizes allergy-tested, fragrance-free cosmetics and skincare.
🔹 Founded: 1968
🔹 Popular Products: Even Better Foundation, Moisture Surge
9. Lancôme (France)
A luxury French brand under L'Oréal, Lancôme is known for its skincare-forward makeup infused with high-end formulas.
🔹 Founded: 1935
🔹 Popular Products: Teint Idole Foundation, Hypnôse Mascara
10. Huda Beauty (UAE)
Founded by beauty influencer Huda Kattan, this Dubai-based brand has become a global sensation with bold, Instagram-worthy products.
🔹 Founded: 2013
🔹 Popular Products: Faux Filter Foundation, Obsessions Eyeshadow Palettes
11. Fenty Beauty (USA)
Launched by Rihanna, Fenty Beauty revolutionized the industry with its inclusive foundation range and trend-setting releases.
🔹 Founded: 2017
🔹 Popular Products: Pro Filt’r Foundation, Gloss Bomb
12. Urban Decay (USA)
An edgy, cruelty-free brand famous for intense pigments and bold looks. Urban Decay is a favorite among makeup artists.
🔹 Founded: 1996
🔹 Popular Products: Naked Palettes, All Nighter Setting Spray
13. Charlotte Tilbury (UK)
Created by celebrity makeup artist Charlotte Tilbury, this brand embodies old Hollywood glamor with modern sophistication.
🔹 Founded: 2013
🔹 Popular Products: Magic Cream, Pillow Talk Lipstick
14. Too Faced (USA)
Whimsical and playful, Too Faced blends fun packaging with serious formulas. It’s beloved by millennials and Gen Z.
🔹 Founded: 1998
🔹 Popular Products: Better Than Sex Mascara, Born This Way Foundation
15. Bobbi Brown (USA)
Bobbi Brown is known for natural, timeless beauty. It emphasizes skin-focused makeup and practical elegance.
🔹 Founded: 1991
🔹 Popular Products: Skin Long-Wear Foundation, Vitamin Enriched Face Base
16. NYX Professional Makeup (USA)
A favorite among beginners and pros, NYX offers vibrant, affordable makeup that doesn’t compromise on quality.
🔹 Founded: 1999
🔹 Popular Products: Soft Matte Lip Cream, Epic Ink Liner
17. e.l.f. Cosmetics (USA)
Standing for “Eyes, Lips, Face,” e.l.f. is a budget-friendly brand that punches above its price tag with clean, cruelty-free products.
🔹 Founded: 2004
🔹 Popular Products: Camo Concealer, Putty Primer
18. Tarte Cosmetics (USA)
Tarte blends performance with natural ingredients, offering vegan and cruelty-free formulas loved for their performance and packaging.
🔹 Founded: 2000
🔹 Popular Products: Shape Tape Concealer, Amazonian Clay Foundation
19. Pat McGrath Labs (USA)
Created by legendary makeup artist Pat McGrath, this brand is a luxury playground of pigments, shine, and pure artistry.
🔹 Founded: 2015
🔹 Popular Products: Mothership Palettes, Sublime Skin Foundation
20. Glossier (USA)
Born from the “skin-first” beauty movement, Glossier focuses on fresh, minimalist makeup that enhances natural features.
🔹 Founded: 2014
🔹 Popular Products: Boy Brow, Cloud Paint
🛍️ Final Thoughts
These 20 brands span the spectrum of beauty—from high-end elegance to accessible everyday glam. Whether you're a makeup enthusiast, a professional MUA, or a casual user, these companies shape trends, redefine beauty standards, and empower people around the world.